Privacy Policy
Last Updated: October 29, 2025
At Fitness Outlet UK, we respect your privacy. This policy explains what information we collect, how we use it, and your rights.
What Information We Collect
When you visit our website, we collect:
- Your IP address and browser type
- Pages you visit on our site
- How long you stay on each page
When you make a purchase or create an account, we collect:
- Your name
- Email address
- Phone number
- Billing address
- Payment information (processed securely by our payment provider, we do not see these or store them)
- Order history
When you contact us, we collect:
- Your name and email
- Any information you provide in your message
How We Use Your Information
We use your information to:
- Process your orders and payments
- Send you order confirmations and updates
- Handle returns and refunds
- Answer your questions
- Improve our website and services
- Send you marketing emails (only if you've opted in)
- Prevent fraud
Legal Basis for Processing
We process your data based on:
- Contract: We need your information to fulfil your orders
- Consent: You've agreed to receive marketing emails
- Legitimate Interest: To improve our services and prevent fraud
- Legal Obligation: To comply with tax and accounting requirements
Cookies
We use cookies to:
- Remember your preferences
- Keep you logged in
- Remember items in your basket
- Understand how you use our website
You can disable cookies in your browser settings, but this may affect how our website works.
Who We Share Your Information With
We only share your information when necessary:
- Payment Processors: To process your payments securely
- Email Service: To send you order confirmations and updates
- Accountants: For tax and financial record keeping
- Law Enforcement: If required by law
We will never sell your personal information to third parties.
How Long We Keep Your Information
- Order information: 7 years (for tax and accounting purposes)
- Account information: Until you close your account
- Marketing emails: Until you unsubscribe
- Website analytics: 26 months
Your Rights
Under UK GDPR, you have the right to:
- Access: Request a copy of your personal data
- Correction: Ask us to correct inaccurate information
- Deletion: Request we delete your information (in certain circumstances)
- Restriction: Ask us to limit how we use your data
- Portability: Request your data in a common format
- Object: Object to us processing your data
- Withdraw Consent: Stop marketing emails at any time
To exercise any of these rights, contact us via our contact page.
Marketing Emails
We'll only send you marketing emails if you've opted in. You can unsubscribe at any time by:
- Clicking the "unsubscribe" link in any email
- Contacting us directly
- Updating your preferences in your account
We'll still send you important emails about your orders even if you unsubscribe from marketing.
Security
We take security seriously and use appropriate measures to protect your information, including:
- Secure servers and encrypted connections (SSL)
- Secure payment processing
- Limited access to personal data
- Regular security updates
- Website is built on Shopify
Children's Privacy
Our website is not intended for children under 16. We do not knowingly collect information from children. If you believe we have collected information from a child, please contact us immediately.
Third-Party Websites
Our website may contain links to other websites. We're not responsible for their privacy practices. Please read their privacy policies before providing them with your information.
Changes to This Policy
We may update this privacy policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. Please check back regularly.
Contact Us
If you have questions about this privacy policy or how we handle your data:
Please contact us immediately.
© 2025 Fitness Outlet UK. All rights reserved.